So I have my first idea for a business. The gist is that it is a SaaS model, people sign up for the service, and the value of paying is that someone helps you curate the service to best suit your needs. This will be mainly geared toward businesses (small to medium).
It is a little way off from launching, but I would like to get information out there about it. I guess being new to the game, what is a good approach to this? Create a landing page with some information and a newsletter button, coupled with a blog? Should I buy some cheap ads to place out there in my local region on social media, or not spend anything at all and send things out on my local channels? I would like to give people a little awareness and maybe even get people asking questions.
Just want to hear some different approaches to help see what would be the best fit for me.