I have built a B2B SAAS product. I have shown the product to about 30-40 large, enterprise customers and I received good reviews. Also, many people have told me that there is a need for such a product in the marketplace. The deal size of this product will be in the range of $20,000 to $70,000.
Looking at the success of this product, some people want to work with me. They are committed to working full-time with me. The key focus now is to sell as fast as I can. Most of the people who have shared interest do not have the domain expertise for this product.
My end goal is to reach $5-7M in ARR and sell the company.
These partners want equity in the company for helping with Sales. How should we distribute the equity in such a case? I will also be fully involved in selling the product, since the product is very technical and needs to be communicated to developers.
Also, some people have offered to connect me with big CIOs who can buy this product. How can I compensate them for opening the doors for me/sharing the leads with me?